Category: Broadcast

In today’s digital landscape, content creators seek ways to optimize media workflows without compromising video quality. AWS Elemental MediaConvert, a cloud-based transcoding service, offers a bandwidth reduction filter (BRF) to streamline video delivery and maintain visual fidelity. HAQM Web Services (AWS) delivered the bandwidth reduction filter to prioritize both bandwidth efficiency and high-quality video output. […]

Introduction AWS Elemental MediaConvert, a cloud-based video transcoding service from HAQM Web Services (AWS) now features the ability to create Broadcast Mix audio description (AD) outputs from Receiver Mix AD sources. Interpreting control track data in the source, MediaConvert dynamically mixes AD commentary into audio outputs during the transcode process. A recent consultation by the […]

As awareness grows around the importance of reducing an organization’s carbon footprint, media workflow architects are increasingly interested in understanding the environmental impacts of the workloads they design. One overall resource offered by HAQM Web Services (AWS) cloud architects is the Sustainability Pillar of the AWS Well-Architected Framework (WAF), which provides design principles, operational guidance, […]

Are you ready to captivate your audience with seamless live streams on social media? In today’s digital landscape, live streaming is a powerhouse for engagement, offering a direct line of communication between content creators and their viewers. To ensure your streaming endeavors reach their full potential, mastering the art of streaming to social media platforms […]

This blog post walks through a content localization approach where English is translated to Korean. In media production, subtitling plays a crucial role in augmenting viewer comprehension by providing transcriptions that facilitate translation from one language to another. This capability has helped expedite the globalization of media content. For example, the popular Netflix show Squid […]

With such an abundance of National Footb­all League (NFL) programming available to modern fans, it’s easy to forget that coverage was once limited to game day broadcasts. Since launching in 2003, NFL Media has evolved into a sports entertainment powerhouse, publishing content through its own and partner channels, and a direct-to-consumer app. In addition to […]

Introduction One common feature request from customers using AWS Media Services is the ability to visualize and monitor live video workflows. To address this, HAQM Web Services (AWS) introduced the workflow monitor for AWS Media Services and HAQM CloudFront. The workflow monitor provides a visual representation of services and connectivity in a video workload. In addition, the […]

This blog is co-authored by Steve Cockett, Sports Data Adviser – Tech, at Warner Bros. Discovery and Andrea Fanfani, Principal Product Manager – Tech, at Warner Bros. Discovery. In this blog post, we explain how Warner Bros. Discovery (WBD), a global media and entertainment company, used serverless components from HAQM Web Services (AWS) to improve […]

At the National Association of Broadcasters (NAB) Show 2024, held annually in Las Vegas, Nevada, generative artificial intelligence (AI) was a prevailing theme—from technology demonstrations to speaking sessions, interactive installations, and more. On the NAB Main Stage, Thursday Night Football’s Kaylee Hartung led a lively generative AI-focused session comprising panelists HAQM Web Services (AWS) Vice President of AI Products Dr. Matt Wood, AWS Global Leader of Strategic Business Development for Sports Julie Souza, NFL Deputy CIO Aaron Amendolia, and PGA TOUR Senior Vice President of Digital Operations Scott Gutterman.

In this blog post, we explore how Swimming Australia uses AWS Panorama from HAQM Web Services (AWS) to perform real-time computer vision (CV) inference at the edge with state-of-the-art computer vision models. We describe how to integrate an end user application with AWS Panorama along with the rationale for design strategies and their impact. This solution features services such as AWS Panorama for machine learning (ML) at the edge, HAQM Simple Queue Service (HAQM SQS) for messaging, HAQM Kinesis Video Stream for video streaming, and AWS App Runner for the end user application.