AWS for M&E Blog
Category: Media Supply Chain & Archive
AWS to highlight generative AI, cloud advancements at IBC 2024
With the annual International Broadcasting Convention (IBC) around the corner, HAQM Web Services (AWS) is gearing up to showcase the latest media & entertainment (M&E) innovations from artificial intelligence (AI) to live cloud production solutions. In addition to hosting meetings and demos in its double-decker stand (5.C90) in Hall 5 at the RAI from September […]
Unlock the full potential of your media supply chain at IBC 2024
The media and entertainment (M&E) industry is experiencing extensive transformation, driven by evolving consumer expectations, the rise of competing streaming platforms, and the increasing importance of data-driven insights. As content libraries continue to grow, many media organizations recognize the need to migrate valuable legacy assets to the cloud. By doing so, they unlock opportunities to […]
Optimizing streaming media workflows to reduce your carbon footprint: Part II — Codecs and implementation
In Part I of this blog post series, we introduced the Sustainability Pillar of the HAQM Web Services (AWS) Well-Architected Framework through the lens of live and on-demand video encoding workflows powered by Media Services from AWS. We provided guidance to apply best practices from the Sustainability Pillar regarding the choice of AWS Region, use […]
Optimizing streaming media workflows to reduce your carbon footprint, Part I
As awareness grows around the importance of reducing an organization’s carbon footprint, media workflow architects are increasingly interested in understanding the environmental impacts of the workloads they design. One overall resource offered by HAQM Web Services (AWS) cloud architects is the Sustainability Pillar of the AWS Well-Architected Framework (WAF), which provides design principles, operational guidance, […]
How to: Use AudioShake to improve accuracy in localization, transcription, and captioning workflows on AWS
This blog is co-authored by Jessica Powell, AudioShake. Introduction A significant market opportunity exists for individual creators and organizations to provide transcription, dubbing, and captioning services to reach global audiences rapidly. By quantifying demand and optimizing these services, providers can deliver high-quality viewing experiences for consumers worldwide. Automated speech recognition (ASR), artificial intelligence (AI), and […]
Managing media access in a content lake using Shot Locker
Hollywood studios are rapidly adopting cloud-based content production workflows to realize benefits such as scalability, security, and cost savings available with the cloud. However, a major challenge for content producers is allowing secure, controlled access to production media to third-party vendors, such as VFX houses and color grading teams. Shot Locker is an example web […]
How Swimming Australia uses machine learning for real-time training pool analytics with AWS Panorama
In this blog post, we explore how Swimming Australia uses AWS Panorama from HAQM Web Services (AWS) to perform real-time computer vision (CV) inference at the edge with state-of-the-art computer vision models. We describe how to integrate an end user application with AWS Panorama along with the rationale for design strategies and their impact. This solution features services such as AWS Panorama for machine learning (ML) at the edge, HAQM Simple Queue Service (HAQM SQS) for messaging, HAQM Kinesis Video Stream for video streaming, and AWS App Runner for the end user application.
Highlights from NAB Show 2024
More than 61,000 media and entertainment (M&E) industry professionals from 163 countries gathered in Las Vegas, Nevada, earlier this month to network, explore emerging technologies, and discuss the trends shaping the future of content production, delivery, and monetization at NAB Show 2024. HAQM Web Services (AWS) pulled out all the stops for the show, including […]
AWS to showcase live broadcast workflows, generative AI, and more at NAB 2024
As the National Association of Broadcasters (NAB) Show returns to Las Vegas, Nevada April 13-17, 2024, HAQM Web Services (AWS) is fully embodying the Show’s motto, ‘Where Content Comes to Life,’ with a live cloud-powered newsroom production demonstration in collaboration with NVIDIA. AWS for media and entertainment (M&E) solutions that enable customers to create, deliver, […]
How to modify an incoming audio source using AWS Elemental MediaLive
Audio is a crucial component in media, elevating content beyond the visual and evoking a wide range of emotions. However, misconfiguring audio can negatively impact how your audience perceives and comprehends your content, resulting in a subpar user experience. Therefore, it’s essential to configure audio correctly in media to ensure your content is fully appreciated. […]