AWS for M&E Blog

This is my architecture: Advertising analytics at scale for live events featuring HAQM Prime Video

In this episode of This Is My Architecture, Prime Video shows how they provide customized advertising at scale, and provides reporting/analytics on ad delivery. You’ll learn how HAQM Prime Video handles advertising for Thursday Night Football and other live events, providing analytics on ad delivery using AWS Elemental MediaTailor, AWS Lambda, HAQM Kinesis Data Streams, ALB, HAQM S3 and HAQM Athena. Host: Liam Morrison, Principal Solutions Architect, AWS Customer: Haoyu Chen, Software Development Engineer, HAQM Prime Video