Category: HAQM Simple Notification Service (SNS)

I. Introduction AWS End User Messaging has made updates to how it handles SMS origination identities. These changes impact HAQM SNS (Simple Notification Service) and HAQM Pinpoint, which allow sending SMS messages. The updates aim to provide security, flexibility, and control over SMS messaging for AWS users. For companies and developers using AWS for sending […]

Introduction Businesses and organizations today struggle to effectively communicate with their customers, employees, or other stakeholders across the diverse range of digital channels they now use. One common problem arises when the requirement to exchange information quickly and reliably extends beyond traditional email. This issue challenges organizations where recipients lack immediate access to email. This […]

In today’s digital landscape, businesses heavily rely on SMS and email campaigns to engage with customers and deliver timely, relevant messages. The shift towards digital marketing has increased customer engagement, accelerated delivery, and expanded personalization options. Email and SMS marketing is essential to digital strategies according to 44% of Chief Marketing Officers and they allocate […]

Create more engaging customer experiences with AI / ML-powered SMS communication Today’s customer expects the ability to engage with businesses through various communication channels like email, SMS, Push notifications, and in-app notifications when they have a question or need a problem resolved. SMS is one of the fastest growing communication channels, and we’ve seen that […]

Many HAQM Pinpoint customers use toll-free phone numbers to send messages to their customers in the United States. A toll-free number is a 10-digit number that begins with one of the following three-digit codes: 800, 888, 877, 866, 855, 844, or 833. You can use toll-free numbers to send both SMS and voice messages to […]

Organizations across industries and verticals have user bases spread around the globe. HAQM Pinpoint enables them to send SMS messages to a global audience through a single API endpoint, and the messages are routed to destination countries by the service. HAQM Pinpoint utilizes downstream SMS providers to deliver the messages and these SMS providers offer […]

Introduction Two-way SMS communication is used by many companies to create interactive engagements with their customers. Traditional SMS notifications are one-way. While this is valid for many different use cases like one-time passwords (OTP) notifications and security notifications or reminders, some other use-cases may benefit from collecting information from the same channel. Two-way SMS allows […]

Note: This post was written by Ilya Pupko, Senior Consultant for the AWS Digital User Engagement team. Time to read 5 minutes Learning level Intermediate (200) Services used HAQM Pinpoint, HAQM SNS, AWS Lambda, HAQM Lex, HAQM Connect Your customers deserve to have helpful communications with your brand, regardless of the channel that you use […]

Note: This post was written by Alan Chuang, a Senior Product Manager on the AWS Messaging team. On September 19, 2019, Apple released iOS 13. This update introduced changes to the Apple Push Notification service (APNs) that can impact your existing workloads. HAQM SNS has made some changes that ensure uninterrupted delivery of push notifications […]

On April 10, 2018, Google announced the deprecation of its Google Cloud Messaging (GCM) platform. Specifically, the GCM server and client APIs are deprecated and will be removed as soon as April 11, 2019.  What does this mean for you and your applications that use HAQM Simple Notification Service (HAQM SNS) or HAQM Pinpoint? First, […]