AWS Messaging & Targeting Blog

Category: AWS End User Messaging

OTP architecture

Build a Secure One-Time Password Architecture with AWS

In today’s digital landscape, where cyberattacks continue to grow more sophisticated, the need for robust security measures has never been more paramount. One-Time Passwords (OTPs) have long been a crucial component of multi-factor authentication. They provide an additional layer of security to protect user accounts from unauthorized access. The landscape of OTP delivery is evolving […]

omnichannel-fallback-solution

Enhancing Message Reach: An Omnichannel Approach Using WhatsApp, SMS, and Email with AWS

SMS, WhatsApp, and email are essential channels for communication, each offering distinct advantages. SMS is known for its high deliverability and broad accessibility, making it a reliable choice for reaching users even without internet access. However, SMS can be costly, and delivery failures may lead to opportunity costs, such as potential lost sales if users […]

Build a Two-Way Email-to-SMS Service with HAQM SES and HAQM End User Messaging

Build a Two-Way Email-to-SMS Service with HAQM SES and HAQM End User Messaging

Introduction Businesses and organizations today struggle to effectively communicate with their customers, employees, or other stakeholders across the diverse range of digital channels they now use. One common problem arises when the requirement to exchange information quickly and reliably extends beyond traditional email. This issue challenges organizations where recipients lack immediate access to email. This […]

10DLC Registration Best Practices to Send SMS with AWS End User Messaging

Updated 01/07/2025 to include new upload capabilities for Opt-in Workflow What is 10DLC? Ten-Digit Long Code, or more commonly shortened as 10DLC, is intended specifically for sending Application-to-Person (A2P) SMS in the United States only. If you don’t send text messages to recipients in the US, then 10DLC doesn’t apply to you. 10DLC was designed […]

Lower Your Risk of SMS Fraud with Country Level Blocking and AWS End User Messaging

As a developer, marketing professional, or someone in the communications space, you’re likely familiar with the importance of SMS messaging in engaging customers and driving valuable interactions. However, you may have also encountered the growing challenge of artificially inflated traffic (AIT), also known as SMS pumping. A new report co-authored by Enea revealed that AIT […]

How to Send MMS Using AWS End User Messaging

Note: AWS End User Messaging is the service that provides SMS/MMS for all AWS services including HAQM Pinpoint. Learn more about MMS with AWS End User Messaging here. In our digital age, communication has evolved far beyond simple SMS, short for Simple Message Service. The rise of multimedia messaging has transformed the way we share […]

How to Implement Self-Managed Opt-Outs for SMS with AWS End User Messaging

AWS End User Messaging offers marketers and developers the ability to send SMS to over 240 countries and/or regions around the world; giving users the global reach, scalability, cost effective pricing, and high deliverability that is required to build a successful SMS program. SMS is a flexible communication channel that facilitates different business requirements, including […]

How to Send SMS Using a Sender ID with AWS End User Messaging

AWS End User Messaging enables you to send text messages (SMS) to recipients in over 240 regions and countries around the world. End User Messaging supports all types of origination identities including long codes, 10DLC (US only), toll-free (US only), short codes, and sender IDs. NOTE: Certain subtypes of Origination Identities (OIDs), such as Free […]