AWS Messaging & Targeting Blog
Category: HAQM Location
How to send geofenced marketing messages using HAQM Pinpoint
Introduction Geofencing, which creates a virtual geographical boundary that triggers a marketing action to a mobile device when a user enters or exits that boundary, can be used in marketing messages to drive more traffic and increase conversions. HAQM Pinpoint, AWS’ multichannel communication tool, can be used to create mobile notifications using geofencing technology, so […]