Tag: HAQM Simple Email Service

Introduction While there are many variations of spam traps, they all share one thing in common: they are all addresses that should not be receiving mail. According to Spamhaus, an industry leader in anti-spam efforts that many ISPs and email service providers refer to and ingest spam trap listing data from, “A spam trap is […]

Introduction Sending your first email on any service can be complicated. In this blog we will walk you through how to send your first email on HAQM Simple Email Service (SES) through the SES Console and to direct you to examples of how you can send email through the AWS SDK. Our public documentation includes […]

NOTE: This blog was originally published in June 2023 and has been updated on June 6, 2024 to include a link to the announcement of the recently launched feature called Mail Manager, as well as a link to the HAQM SES blog post published on May 22, 2024: “Mail Manager – HAQM SES introduces new email routing […]

Why is it important to monitor bounces and complaints when using HAQM Simple Email Service? HAQM Simple Email Service (HAQM SES) is a scalable cloud email service provider that is cost-effective and flexible. HAQM SES allows businesses and individuals to send bulk emails to their customers and subscribers. However, as with any email service, there […]

Introduction In the digital age, email remains a powerful tool for businesses to communicate with their customers. Whether it’s for marketing campaigns, customer service updates, or important announcements, a well-maintained email database is crucial for ensuring that your messages reach their intended recipients. However, managing an email database is not just about storing email addresses. […]

Background: Email deliverability is a critical aspect of email as it directly impacts the success of campaigns by ensuring that messages reach the intended recipients’ inboxes. It encompasses factors like avoiding spam filters, maximizing open rates, and minimizing bounces. Companies often encounter deliverability problems due to various reasons, such as poor sender reputation, inadequate list […]

SES’ New Dedicated IP (managed) Capabilities In the world of email, sending emails over dedicated IPs can provide a number of benefits, including greater control over reputation and the ability to manage email deliverability. However, the heavy lifting involved in setting up and managing a dedicated IP can be intimidating, especially for those who are […]

As a sender, selecting the right domain for the visible From header of your outbound messages is crucial for optimal deliverability. In this blog post, we will guide you through the process of choosing the best domain to use with HAQM Simple Email Service (SES) Understanding domain selection and its impact on deliverability With SES, […]

What is email authentication and why is it important? HAQM Simple Email Service (SES) lets you reach customers confidently without an on-premises Simple Mail Transfer Protocol (SMTP) system. HAQM SES provides built-in support for email authentication protocols, including DKIM, SPF, and DMARC, which help improve the deliverability and authenticity of outgoing emails. Email authentication is […]

Introduction In this blog post I’d like to walk you through how to implement BIMI while using HAQM SES. For your information BIMI can be best described by the following excerpt from bimigroup.org: Brand Indicators for Message Identification or BIMI (pronounced: Bih-mee) is an emerging email specification that enables the use of brand-controlled logos within […]