Sold by: Merkle DACH
Merkle’s AEP Accelerators unlock the full potential of Adobe Experience Platform (AEP) by streamlining implementation and reducing complexity. The Seamless Data Preparation Accelerator simplifies data transformation with a no-code interface, cutting manual effort and accelerating workflows. Meanwhile, the AI-Powered Advancement Accelerator enables seamless integration of AI and machine learning models, driving actionable insights and hyper-personalized experiences. By reducing implementation time, minimizing team dependencies, and optimizing efficiency, AEP Accelerators empower businesses to deliver impactful customer experiences and maximize ROI with speed and precision.
Sold by: Merkle DACH
Overview
Adobe Experience Platform (AEP) empowers organizations to deliver personalized customer experiences with speed, flexibility, and compliance. Merkle’s AEP Accelerators streamline implementation, optimize data processes, and unlock AEP’s full capabilities efficiently. Meeting High Expectations for CDPs: Customer Data Platforms (CDPs) drive personalization and advanced insights but are challenging to implement. AEP Accelerators reduce implementation time, license costs, and improve efficiency. Key Benefits of CDPs:
- Enhanced Customer Insights
- Improved Data Accuracy & Compliance
- Streamlined Marketing Operations Challenges of CDP Implementation:
- Integration Complexity: Aligning CDPs with existing systems and data sources requires planning and expertise.
- Data Cleaning/Standardization: Maintaining data quality is labor-intensive.
- Master Data Management & Identity Resolution: Managing identities to avoid duplicate profiles is critical for unified insights. AEP Accelerator Solutions
- Seamless Data Preparation Accelerator Simplifies data transformation to AEP schemas with: • No-code, drag-and-drop interface for fast, automated data preparation • Reduced dependency on data engineering teams, accelerating timelines
- AI-Powered Advancement Accelerator Enables integration of AI/ML models with AEP to: • Analyze data, predict behaviors, and deliver hyper-personalized experiences • Promote product-focused adoption for scalable, efficient implementations Key Outcomes of AEP Accelerators:
- Faster implementation timelines
- Cost-efficient, optimized workflows
- Simplified, automated data preparation
- Integrated AI/ML models for advanced personalization
- Reduced team dependencies, improving agility
- Maximized ROI through efficient AEP adoption
Highlights
- AEP Accelerators have the ability to accelerate implementation by automating data preparation and enabling seamless AI/ML integration, reducing technical complexity and boosting efficiency. This leads to faster deployment, lower costs, and enhanced, personalized customer experiences.
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Software associated with this service
Adobe Experience Manager
By CloudZone
Adobe Experience Manager combines digital asset management and content management into a unified solution for delivering timely, relevant, and personal experiences. Experience Manager allows you to manage and sync data and content across different internal systems as well as customer-facing channels. This amounts to a more comprehensive, unified customer experience that saves your team time while improving your public image.