Sold by: Labra
Deployed on AWS
Vendor Insights
Co-pilot to accelerate your Cloud Marketplace and Co-sell revenue. Automate your Cloud Sales with no engineering effort and our deep Salesforce and Hubspot CRM integrations.
Overview
Accelerate your revenue with cloud Marketplace and Co-sell
Labra provides end-to-end solutions and services to enable success on aws Marketplace and Co-sell with ACE.
IBM, GitLab, Proofpoint, Udemy, Trellix, Checkpoint, and Sysdig are among our customers who have chosen Labra to drive their success.
All-in-one enterprise-grade SaaS Platform for listing and managing Software and Professional Services on all Cloud Marketplaces and streamlining the entire Sales operations and Co-selling using built-in advanced automation.
(1) ACCELERATED LISTING PATH:- Get your Cloud Software (SaaS and Container), and Professional Services listed on Marketplaces within a few days, not in weeks, without technical integration.
(2) ADVANCE SALESFORCE and HUBSPOT INTEGRATION:- Labra CRM connectors are the most advanced integration app in the industry, automating your CRM activities to streamline marketplace and co-sell operations, putting them in co-pilot mode.
(3) TRANSACT WITH EASE:- Streamlined Private offer creation and management (Contract renewal, up/downgrades, extensions, etc.) for your end-customers and Channel partners instantly from Salesforce, Hubspot, and more.
(4) BUILT-IN CO-SELL:- Start and grow your Co-sell with Cloud hyperscalers by sharing opportunities and leads to strengthen your partnership. Automated bi-directional syncing enables prompt interaction with sales reps, accelerating deal wins.
(5) INSTANT NOTIFICATIONS:- Get notified instantly for Marketplace and Co-sell lifecycle events via Slack, Email, or MS team.
(6) REVENUE INSIGHT and REPORTING:- Gain a clear view of your business performance with our intuitive dashboard. Track progress and access insightful reports anytime, enabling your finance team to download and utilize the data as needed.
(7) ADVISORY SERVICE:- Elevate your Marketplace and Co-sell journey with our expert advisory service, backed by years of experience and proven success. Let us guide you through the complexities with confidence and ease.
For custom pricing, please get in touch with sales@labra.io for a private offer.
Highlights
- Accelerated listing (Container, SaaS, and Professional services) on the Marketplace in a few days without any engineering effort. Manage all Marketplace operations (private offers, CPPOs, Renewals - ABO and FDA, Metering, etc.) effortlessly.
- Most advanced CRM integration in the industry with Salesforce and Hubspot to automate Co-selling and related activities.
- Advisory service - Marketplace and Co-sell for Cloud Partnerships are our core strengths. With our years of expertise, we guide you through these complex processes, helping you achieve the same level of mastery. We also handle FTR/WAFR for you during your marketplace onboarding and make you Co-sell eligible.
Details
Sold by
Delivery method
Deployed on AWS
Features and programs
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Security credentials achieved
(1)
SOC2
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Platform fee | Includes 1 listing and up to 300 Opportunities | $30,750.00 |
Labra CRM automation app | Create Private offers/CPPO directly from CRM. | $18,000.00 |
Additional Listing | For every additional listing on the same cloud | $11,250.00 |
Dimension | Cost/unit |
|---|---|
More than 300 opportunities per month | $10.00 |
Vendor refund policy
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Custom pricing options
Request a private offer to receive a custom quote.
Legal
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
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Support
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AWS infrastructure support
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Customer reviews
Kevin L.
Labra has been a great partner to work with!
Reviewed on May 28, 2025
Review provided by G2
What do you like best about the product?
I use Labra every day and don't have a single complaint! The product and the support staff are amazing!
What do you dislike about the product?
I do not dislike anything about Labra.io.
What problems is the product solving and how is that benefiting you?
I use Labra to connect our Salesforce with ACE. Labra has made my job way easier to communicate between the two systems.
Leave a comment0 comments
Brandon B.
Cloud Partner Development Manager
Reviewed on May 22, 2025
Review provided by G2
What do you like best about the product?
Labra's customer service and support is second to none.
What do you dislike about the product?
Number of Labra updates do not match our update schedule. I cannot fault Labra for this.
What problems is the product solving and how is that benefiting you?
Entering CPPO offers.
Satyadeep A.
Marketplace integrations made easy
Reviewed on May 21, 2025
Review provided by G2
What do you like best about the product?
The CRM integrations to upload opportunities are great and the team helped us get through this integration nice and quick. A quick shout out to Yash and Pawan in helping us out.
What do you dislike about the product?
The integrations are getting better but have scope for improvement.
What problems is the product solving and how is that benefiting you?
Integrating AWS and GCP Marketplace listings to our SaaS product.
Jeff H.
Critical tool for operationalizing AWS Marketplace
Reviewed on May 20, 2025
Review provided by G2
What do you like best about the product?
Labra helps us manage our AWS Marketplace listing effectively, as well as automate our GTM funnel so our sales team can work in lockstep with AWS.
What do you dislike about the product?
The only limitations we have found with Labra is where AWS has internal policy or process gates that Labra cannot help us automate around. In these cases, the Labra team has always been helpful working with us manually to overcome AWS' challenges.
What problems is the product solving and how is that benefiting you?
Automating our AWS MPPO/CPPO motion and helping elevate our AWS partnership.
Jairo C.
Great product and team!
Reviewed on May 19, 2025
Review provided by G2
What do you like best about the product?
I appreciate how easy to use the product is, also the customer support when onboarding was very helpful. I highly recommend this product.
What do you dislike about the product?
Nothing comes to mind, product meets all expectations.
What problems is the product solving and how is that benefiting you?
Labra is allowing me to co-sell within the aws ecosystem and work with AWS teams and partners via private offer opportunities