Automated sports highlights are a crucial tool for rights holders to enable their marketing, creative, and distribution teams to reach and engage fans. However, tailoring videos and images to the myriad aspect ratios required for each delivery destination and social media platform has traditionally been a labor-intensive and time-consuming process. By building a media lake on AWS, customers can harness the benefits of generative AI, an event-driven architecture, and AWS Partner solutions to accelerate and automate the highlight creation and packaging process. This automation enables broadcasters to deliver highlights to fans faster than ever by automatically adapting content for each aspect ratio. In this media lake demonstration, we'll showcase how AWS services—including HAQM Bedrock running the HAQM Nova foundation model—combined with AWS Partner solutions from Prime Focus Technologies, Twelve Labs, Deepdub, Cloudinary, and Bria help customers reduce the time and effort needed to conform highlights to widescreen, square, and portrait aspect ratios. We'll also demonstrate how AI-powered video summaries and search capabilities make highlight discovery more intuitive for fans.