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NAB SHOW 2025 Demo Showcase
Multi-channel monetization
Create. Connect. Captivate.
Generative AI media planner
Advertisers face significant challenges to create optimized media plans that maximize ROI across multiple entertainment platforms, leading to inefficient budget allocation and sub-optimal campaign performance. Using a customer-centric AI assistant, advertisers and media planners can streamline ad campaign management. Built with generative AI services on AWS, ‘GenAI Advertisement Campaign Optimizer’ transforms natural language inputs into actionable campaign data, provides automated plan optimization, and ensures data completeness while maintaining strict compliance standards. This demo showcases how we work backwards from customer needs to deliver generative AI innovation at scale in media planning, reducing campaign planning time to minutes.
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Disclaimer
References to third-party services or organizations on this page do not imply an endorsement, sponsorship, or affiliation between HAQM or AWS and the third party. Guidance from AWS is a technical starting point, and you can customize your integration with third-party services when you deploy them.
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