Sold by: Amperity
Amperity's Customer Data Cloud is the intelligent data foundation for brands looking to unlock AI-powered identity resolution, customer unification, and real-time activation at scale. Built on enterprise-grade AI and machine learning, Amperity enables organizations to unify fragmented first-party data, generate actionable insights, and activate audiences seamlessly.
Overview
Amperity's Customer Data Cloud is an AI-powered platform designed to help brands rapidly transform raw customer data into actionable business assets. By leveraging advanced AI and machine learning, Amperity enables organizations to unify fragmented data, generate comprehensive customer profiles, and activate insights across their ecosystem, leading to enhanced customer engagement and business growth.
Our products:
AI-powered Identity Resolution uses patented machine learning algorithms to unify customer profiles across data sources, ensuring accurate and consistent identities even as customer information evolves.
Customer 360 provides an enterprise-grade, unified customer view, enabling brands to seamlessly access and analyze comprehensive customer data, facilitating strategic insights and personalized experiences.
Reverse ETL enables seamless data operations by automating and monitoring customer data transformations and workflows, ensuring data is consistently available across your organization without the need for SQL, scripts, or manual CSV uploads.
Audience Hub is a customer intelligence and activation platform that enhances marketing effectiveness by leveraging unified customer data to improve contact rates and personalize every touchpoint.
AmpAI is an AI-powered toolkit designed to enhance decision-making for marketers, analysts, and data engineers by accelerating data modeling, enabling smarter decisions, uncovering hidden revenue opportunities, and building trust in data through advanced AI and machine learning capabilities.
Highlights
- Powered by AWS - Amperity's Customer Data Cloud runs on AWS, ensuring scalability, security, and seamless integration across cloud environments.
- Enterprise-Scale Identity Resolution - Our patented AI/ML technology accurately unifies billions of customer records for real-time, AI-driven insights.
- Flexible, Modular Architecture - Use all or parts of the platform to seamlessly integrate with your existing tech stack, filling critical data and activation gaps.
Details
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Cost/36 months |
|---|---|
Amperity Full License | $2,750,000.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Amperity Customer Data Cloud Support
All Amperity customers receive comprehensive support throughout their journey, including:
- Pre-sales consultation to align on business needs.
- Implementation support to ensure seamless deployment.
- Post-sale customer support & advisory for ongoing success.
Support inquiries will be addressed during normal business hours. For assistance, contact bd@amperity.com .
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by HAQM Web Services.
Updated weekly
By Amperity
By Amplitude Analytics
By Contentsquare
AI generated sentiment from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Identity Resolution
Patented machine learning algorithms for unifying customer profiles across multiple data sources with high accuracy
Data Unification
Enterprise-grade platform for consolidating fragmented first-party data into comprehensive customer profiles
AI-Powered Analytics
Advanced AI and machine learning toolkit for accelerating data modeling and generating actionable customer insights
Data Workflow Automation
Automated data transformation and monitoring capabilities enabling seamless customer data operations without manual interventions
Customer Intelligence Platform
Integrated system for generating unified customer views and enabling real-time data activation across organizational ecosystems
Data Analytics Capability
Advanced product analytics platform with comprehensive user behavior tracking and analysis
Experimentation Framework
Built-in experimentation solution powered by analytics and customer behavior insights
Behavioral Audience Segmentation
Predictive segmentation and recommendation capabilities for creating targeted user audiences
Multi-Team Data Integration
Unified data system enabling cross-functional data access and visibility across organizational teams
Customer Journey Visualization
360-degree view of user interactions with instant insights into complex and simple user journey patterns
User Interaction Visualization
Advanced heatmap and journey tracking technology that captures user clicks, hovers, and scrolling behaviors across digital platforms
Session Replay Technology
Comprehensive user journey recording system that captures mouse movements, clicks, taps, and swipes with precise replay capabilities
Performance Analytics
AI-powered analytics platform that evaluates content element performance using metrics like attractiveness, engagement, click rate, and conversion
Digital Experience Intelligence
Machine learning-driven platform that provides deep insights into user progression from entry to exit across digital interfaces
Impact Measurement Framework
Advanced quantification system that correlates user experience metrics with key business performance indicators like conversion rates and revenue
Standard contract
No
No
Customer reviews
Marketing and Advertising
useful and quite interesting
Reviewed on Oct 20, 2024
Review provided by G2
What do you like best about the product?
Data unification, collecting user data from different channels into one profile, as this provides a complete and accurate view of user behavior and preferences. The data analytics tools help companies stay on trend and identify trends for decision-making.
What do you dislike about the product?
Costs, learning curve, dependence on third parties, and I am concerned about privacy and information leakage that may exist. I am not saying that it does, but I am saying that it may exist. For this, they must comply with privacy regulations.
What problems is the product solving and how is that benefiting you?
It avoids data fragmentation and creates a user profile where I can have everything organized.
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Retail
Love the functionality of building and sharing audiences
Reviewed on Oct 19, 2023
Review provided by G2
What do you like best about the product?
The pCLV audiences have had great success in our paid media campaigns
What do you dislike about the product?
There is not a direct link to send audiences to Pinterest platform
What problems is the product solving and how is that benefiting you?
Segmentation and ease of use of our customer data
Airlines/Aviation
Highly professional team and very capable product
Reviewed on Oct 19, 2023
Review provided by G2
What do you like best about the product?
The continued engagement from the team. It's clear they are experts in their field whether that be in Sales, Engineering or CRM Analysis. The tool itself is very well designed with a user friendly UI. The transparency of the data processing is the best i've seen and it's made implementation and integration much easier.
What do you dislike about the product?
The only downside for us was the handover from a pilot project to full implementation. That wasn't as smooth as expected but the team at Amperity did lean in and address the issues. Timezones can be challenging too but as they build out a UK footprint this will improve I expect.
What problems is the product solving and how is that benefiting you?
Resolving identity across multiple and messy sources of PII to understand our customer base better and create a single source of truth for customer.
Hospitality
Straight Forward Platform for Easy-Use
Reviewed on Oct 18, 2023
Review provided by G2
What do you like best about the product?
I like how the platform/interface is straight forward and easy to navigate. It makes it easier to learn and use on a daily basis.
What do you dislike about the product?
If there is an error with an orchestration, we are unable to get an alert about it and therefore I have to be reactivate instead of proactive about issues.
What problems is the product solving and how is that benefiting you?
It is combinding all our data from various sources into one unified profile - we havent been able to see a unified profile before.
Apparel & Fashion
Good features and easy-to-use interface
Reviewed on Oct 18, 2023
Review provided by G2
What do you like best about the product?
Amperity team is helpful and always provides timely feedback. There are great features and new functionalities on the platform. The interface of segment and campaign portals is user friendly to marketers, especially the visual sql option.
What do you dislike about the product?
Their sql language needs to be better integrated and aligned with general sql language. Some basic sql commands don't work on their platform.
What problems is the product solving and how is that benefiting you?
data integration, segment and campaign setup